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McDonald’s: Eat Light Under 500 Calories
Branding & Visual Identity - Print & Digital
In the mood for light.
McDonald's Singapore has launched a campaign called "Eat Light Under 500 Calories". A set meal with a lower-calorie options as a lighter alternative.
Logo design and process
Website
In-Store Tray Mat
Self Order Kiosk Splash Screen
Client: McDonald's
Agency: Golin Singapore
Role: Creative Concept, Art Direction & Design
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