Don't Try This at Home
Mediacorp's Channel 5 - OKTO
A brand identity and broadcast package for MediaCorp's Channel 5 OKTO series called Don't Try This at Home. An educational TV show about physics and science for children (10 to 13 years old).
We were responsible for developing a series of episodes that show various case studies hosted by Singapore's TV personality Nikki Muller and Aiken Chia. The broadcast package includes the main logo, opening title, infographic animation, lower 3rd, segment breaker, end credit, and backdrop design.
The creative direction and tonality we created for the show are fun, playful, and educational. To enhance the look and capture the essence of the show, we used the concept of children's playroom and everyday home appliances with a spin of science laboratory atmosphere.
Logo design and exploration process
The opening title animation was inspired by the "Rube Goldberg Machine" effect, where one action leads to another causing a chain reaction.
A compilation of styleframes from the infographic scenes.
Lower 3rd & Segment Breaker
Lower 3rd design featuring the 2 hosts, Nikki and Aiken.
A series of on-set designs.